Angela Lindvall, Super Model, On NYC’s Green Fashion Week

Angela Lindvall with her two boys as featured in a British Vogue photo shoot.

By: Rachel Lincoln Sarnoff

Exclusive Interview below. 

ES: Are you involved in the Green Shows?

Angela Lindvall: What is that?

 ES: The Green Shows are the eco-fashion shows that take place during New York Fashion Week.

Eco Fashion Highlights From N.Y. Green Fashion Week

– Editor, Greening Beauty 

Angela Lindvall:I feel a little foolish that I don’t know more about who’s doing what. I’m not the type of girl who talks about clothes but from the point of view of what I believe in, it’s an opportunity to give credit to people who are doing great stuff. I have to check that out.

Angela Lindvall on the Victoria’s Secret catwalk, and featured in New York magazine above.

As a supermodel—and I mean that literally—Angela Lindvall has been a cover girl for Vogue, Elle, Harper’s Bazaar and countless other big-fashion mags. Inside their pages, she’s the face of brands from Valentino to Missoni. I talked with the ecoista from her Los Angeles, CA home about becoming the new face of DKNY’s new Pure fragrance, which sources sustainable vanilla from a fair trade cooperative in Uganda, as well as the sticky subject of how she comes to terms with representing brands that might not reflect her personal ideals.

For the past 10 years, Angela has managed to bring a personal interest in sustainability to her professional life. After realizing that the mainstream media wasn’t talking about environmental issues, she founded the non-profit Collage Foundation, which uses the “you get more bees with honey” approach to stimulating awareness. “If you are coming in as a radical people aren’t going to respond very well,” she said. “But if you come from a place of inspiration and invitation you’ll get a much better response.”

Then the model/actress—she appeared in 2005’s “Kiss, Kiss, Bang, Bang”—co-hosted “Alter Eco” with Adrian Grenier. It might just very well have been her dream job if it didn’t involve working 13-hour days, six days a week, then modeling on weekends to make her mortgage payments. Oh, and she did her own hair, makeup and wardrobe—a challenge for Angela who admits, “I’m probably the least fashionable person. At home I’m in my jeans and tank top. If I shop it’s at vintage stores.”

But with DKNY Pure, an upcoming gig as the spokesperson for Biotherm’s new organic line and appointment to the founding board ofNational Resources Defense Council’s Clean by Design Initiative, the professional and the personal are truly beginning to align. “For so long, I felt like my fashion career was on one side [and] my passion and environmental endeavors were on the other side. It’s super exciting that they’re starting to collide,” she said. “It’s really exciting to believe in something that I represent.”

And no, the 31-year-old mother of two and former Victoria’s Secret catwalker doesn’t do runway anymore—“I don’t really have that Twiggy runway body anymore,” she said, “which I’m happy about.” But we might just see her at the Green Shows this season.


British Vogue

ES: You’ve been on countless magazine covers and ad campaigns, but our readers probably best know you from Planet Green’s “Alter Eco.” How did that come about?

Angela Lindvall: Very serendipitously, I must say. My girlfriend got a text message from a friend asking for music for the show. And she responded by saying you should feature my best friend Angela—it’s totally her world. We got a call five minutes later asking if I could meet Adrian that night. In my heart of hearts I knew that I would get it, but when I met Adrian he told me they had already picked a host. They had to convince the network—they met with the head of Planet Green and Discovery—and two weeks later we were shooting… Read Entire Article at EcoStiletto 

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5 Comments

Filed under Greening Beauty, Greening Hollywood

5 responses to “Angela Lindvall, Super Model, On NYC’s Green Fashion Week

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